Inspire Magazine #73

Can technology and creativity go hand in hand? In this issue of Inspire, we delve into the impact of Artificial Intelligence (AI) on packaging design. AI is stepping in—not to replace the artistry of designers but as a creative partner, providing tools to streamline tasks, minimise waste, and spark fresh ideas. Yet, as experts reveal, the heart of design remains human. From concept to final touches, the designer’s vision breathes life into each creation.

At Holmen Board and Paper, we’re excited to explore how AI shapes the future of packaging solutions. We believe in embracing technological advancements while staying true to the craft of design. Discover how technology and creativity open doors to new possibilities, and let this issue inspire new ideas for incorporating AI into your creative process.